Warren Buffett On The Environment, Businesses Can't Take 'Shortcuts'

April 3, 2012

What's bad for the environment is also bad for the bottom line.

That's what Warren Buffett is arguing in the latest sustainability report from Johns Manville, a building-materials manufacturer owned by Buffett's company Berkshire Hathaway. In a short note toward the beginning of the report, Buffett writes that "taking shortcuts is not the pathway to achieving sustainable competitive advantage, nor is it an avenue toward satisfying customers" -- evidently a reference to the importance of keeping a business green-friendly and compliant with rules.

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